May 23, 2023
A few months ago, I produced my first business-to-consumer (B2C)
virtual summit. Until that point I had hosted 9 events for business
owners and often heard people in my audience running B2C businesses
viewing their audience as a limitation. I was interested to see how
it went and what the differences really were!
In this episode, I'll share what I expected going in, what the reality was, why I think having a B2C business gives you an advantage, rather than a limitation, what surprised us most about a B2C summit, and what all of you B2C summit hosts can take away from what we learned.
For show notes, head to https://summithosthangout.com/226