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Summit Host Hangout

Oct 25, 2022

After running 6 in-person conferences, Dominique Falla from the Typism Lettering Community made the decision to take her event online.

With that change, what she was used to with other types of events, and the results she'd seen us talk about here at Summit in a Box, there came some uncertainty around whether she'd be...

Oct 18, 2022

"What's the difference between a free summit and paid conference?"

This is a question I get asked a LOT and until recently, I didn't have a great answer. I was able to share guesses, but I wasn't comfortable saying too much since I didn't have results of my own to compare to.

However, now that I've run my own paid...

Oct 11, 2022

We had a lot of surprises come up as we put together our first paid event, but the thing that surprised us the most was how the marketing, positioning, and promotion of a paid conference felt way more like a launch of a high-ticket program than a free summit. The energy and thought process behind it was entirely...

Oct 4, 2022

No matter your audience, you've probably run into questions around how your audience would receive a virtual summit.

Will they like what I created? Will they be mad I'm trying to make money while I help them? Will they buy my all-access pass?

For more budget-conscious audiences, these questions can be enough to make...